| Managing Programmes for Participation in a Mega Sporting Event | Upravljanje programima za ucesce na mega sportskom dogadaju |
| Management, [pdf] | Menadžment, [pdf] |
| ID: 7.2012.63.7 Number: 63 Year: 2012 UDC: Faculty of Sport and Physical Education and the Olympic Committee of Serbia [tmx] [bow] |
Branislav Jevtić
Institution: Faculty of Sport and Physical Education and the Olympic Committee of Serbia | Branislav Jevtić
Institucija: Fakultet sporta i fizickog vaspitanja i Olimpijski komitet Srbije |
Abstract
The Olympic Games (OG) are a special and a mega sporting event held every fourth year and open for all qualified
athletes (teams and individuals) of the national Olympic committees (NOC). The participation of the world’s
best athletes and the context of the events by which the Olympic values are promoted are two key factors that
make the OG the primary multi-sporting event. In preparation for the participation in the Games, the Olympic
Committee of Serbia (OCS) realizes the Olympic programmes that take place in phases and periods of the life
cycle of the Olympics and through which sports and business function of the OCS itself, but also helps improve
the whole system of sport of Serbia. The Olympic programmes, as a subject of this paper, contain innovative
strategy of the OCS by which all those who possess competencies essential for participation in the OG (sports,
organizational, managing) are included. The programmes are partially an innovation (result, team, participation,
the competent sports organization), a process (the application of new technologies), and affirmation of
the existing and the creation of new, Olympic, values.
| Apstrakt
Olimpijske igre (OI) su specijalni i mega sportski dogadaj koji se održava svake cetvrte godine i koji je otvoren za kvalifikovane sportiste (timove i pojedince) nacionalnih olimpijskih komiteta (NOC). Ucešce najboljih sportista sveta i kontekst dogadaja kojim se promovišu olimpijske vrednosti cine dva kljucna faktora koja opre-deljuju OI kao primarni multisportski dogadaj. U pripremi za ucešce na Igrama, Olimpijski komitet Srbije (OKS) realizuje olimpijske programe koji se odvijaju po fazama i periodima životnog ciklusa olimpijade i kroz koje se usavršava sportska i poslovna funkcija samog OKS, ali i celine sistema sporta Srbije. Olimpijski programi, kao predmet ovog rada, sadrže inovacionu strategiju OKS kojom su obuhvaceni svi oni koji vladaju kompetentnostima esencijalnim za ucešce na OI (sportske, organizacione, upravljacke...). Programi predstavljaju inovaciju u de I u pro i zvoda (rezultat, tim, ucešce, kompetentna sportska organizacija), procesa (primena novih tehnologija), afirmacije postojecih i stvaranja novih - olimpijskih - vrednosti.
|
| Keywords: Olympics, management, management of the Olympic program | Ključne reči: Olimpijske igre, menadžment, upravljanje olimpijskim programima |
| Pages: 63-74 | Strane: 63-74 |